The Blair Witch Project (Arrow Books)
- As the Millennium approached
- Horror was becoming an unusual commodity
- Low budget horror films flooded the home video market while their big budget counterparts took hold at the box office
- It seemed that a balance could not be found that would please everyone
- In the final months of 1999
- Horror was saved by a film that became a turning point in many aspects – including film production
- Film marketing and film distribution
- One film was a revelation of cinema which shook the world at the time and created such panic and fear that the effects of the film can still be felt today
- Film-maker Russ Gomm takes a look at the phenomena of THE BLAIR WITCH PROJECT through the eyes of a fan who was captivated by the unusual promotional strategy that led up to the release
- This book takes a trip back in time to the 1990s to uncover the history of the production of the film including a unique making of and its path to success
