An in-depth look at the influence of the Grateful Dead and hippie culture on contemporary fashion and street style by GQ’s style-in-the-wild correspondent and fashion expert Since the formation of Dead & Company
A new breed of Deadhead has emerged: someone who appreciates stylish streetwear as much as tie-dye
Dead Style is a book that shows the influence of the Grateful Dead and hippie culture on the current world of fashion
Tie-dyed pieces from designer labels like Louis Vuitton
Off-White
Saint Laurent
Balenciaga
Missoni
And Burberry have dominated runway looks
Vintage Grateful Dead shirts are fetching hundreds of dollars online (on fashion auction sites and via Instagram sellers alike) and in stores